Archive for the "Marketing" Category

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Direct Marketing – All you need to know about Direct marketing

Direct Marketing – Here is all you need to know about Direct marketing. Marketing is one of the most important factors that assure the success of any business enterprise. Among different strategies of marketing we will stick only with direct marketing. Direct marketing is a type of marketing that distinguishes from other types because of its [...]

Email Marketing Strategies

To advertise regarding the business and the company goods the best preference is by means of email marketing. email marketing is the on going trend it is chosen by many companies not only just they can reach the customer apart from you can increase your product sales to great extent and this email marketing should [...]

Introduction to Marketing:

Marketing : Marketing is analyzing and satisfying consumer needs. A stratagical planning and executing of a set of objectives to bring buyers and sellers together so that a sale can take place. 3 M’s of Business model Marketing 3M’s are Money, Management, Marketing Buying and Selling of and exchannge of goods for an agreed amount. Marketing [...]

Strategic Window in Dynamic Market

What is a Strategic Window? The term strategic window is the limited periods during which the “fit” between the key requirements of a market and the particular competencies of a firm competing in that market is at an optimum. In this paper we will use VXL Instrument’s case to elaborate the concept. What is VXL’s [...]

The Role of Marketing in Economic Growth

Marketing plays a vital role in economic growth in the present global world. It ensures the planned economic growth in the developing economy where the scarcity of goods, services, ideas and excessive unemployment, thereby marketing efforts are needed for mobilization of economic resources for additional production of ideas, goods and services resulting in greater employment. [...]